Simplexity Blog
Making Complex Things Simple Without Fearing the ComplexWe try to let our projects speak for us, plus many referrals via reputation. However, our principal, Paul Golding, does post from time to time, more often on Linkedin.
100-of-10 Rule for AI
Or, why you should bet everything on AI. It is common to use heuristics to frame innovation. Whilst this can easily tend towards a kind of bias wherein the heuristic becomes more precious than the execution, it is hard to cope with lots of ideas and data without narratives. One such heuristic is...
Learn Selling, not Fads
Why fads are best ignored.As a hands-on, no-nonsense practitioner of innovation, I feel it's "on brand" to warn my audience, if one exists, of the bullshit that pretends to be business theory. There's always a management fad, like "Disruption", "Business Canvas", "Design Thinking" and, more...
Being Puzzled By Simple Things Will Save Us
...is the ability to be puzzled by simple things.I am often staggered by how some folks appear to think that the opportunities for innovation are somehow narrowing due to intense market competition and low barriers to entry for technology. Nothing could be further from the truth. Indeed, by some...
5 Reasons Digital Transformation Fails
You're not as smart as you think you are.Most of my work takes place within the context of an "Innovation Lab" or similar program that is often part of a wider transformation effort. Within that rubric, I have observed many common maladies that thwart innovation and transformation. This article is...
Using AI to Detect Personality (for financial services)
Applications to Personalized Financial ServicesWith recent advances in AI towards language understanding (LU), there is increased enthusiasm for digital marketing applications. I recently explored an application in personalization of financial services by detecting the personality type of a user...
Insights? Why Definitions Matter.
Why definitions actually do matter.][Summary: Definitions matter not because they fulfill some fetish about semantics, but because they determine what type of work is done in service of them. Neo-terms, such as "Data-driven" or "Data Science" are sometimes used in a folksy way that serves the...
What is a Technology Company
And why it matters. Technology Company? I have often been hired by companies who call themselves technology companies, but are not technology companies in any meaningfully useful definition of the word. It would be like Whole Foods calling themselves a computer company because they happen to use...
Puzzled by Simple Things
Or, the power of asking Why.Problems often involve complex solutions, yet the history of science tells us that breakthrough ideas come from our ability to be puzzled by simple things. Perhaps the same is true of industry. I have built many highly-complex solutions for a variety of applications...
Back (to the future) story.
We all have a back story. Sharing them helps others to understand our motivations, circumstances and achievements in context. My story is below and is probably TLDR, but let me tell it anyway... You might want to read my definition of technology, but I mostly invent technologies and...